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Friday, December 19, 2014
Memory Industry News
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Barnes & Noble cuts Nook price


Monday, December 10, 2012

Barnes & Noble has cut the price of its Nook Simple Touch e-reader to $79 from $99 as competition to snag holiday shoppers intensifies.

The New York company's Nook Simple Touch, which is a non-lit black-and-white e-reader, goes up against similar devices made by Amazon, Sony and others.

Barnes & Noble lowered the price on the Nook Simple Touch on Sunday. It can be purchased at almost 700 of the company's stores, its Barnes & Noble college bookstores or on its web site.

Barnes and Noble shares finished at $14.71 on Friday. They are down sharply from their high of $26 on April 30, and fell as low as $9.35 on Jan. 5.

By: DocMemory
Copyright 2012 CST, Inc. All Rights Reserved

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